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NetherlandsRetail and e-commerce2023 – ongoing

Albert Heijn

AI demand forecasting and dynamic markdowns to cut food waste

Albert Heijn's dynamic markdowns save 250,000 kilos of food a year

WorkingVendor's case studyVendor ↗

Problem

The Dutch supermarket chain wants to halve its 2016 food waste levels by 2030. It needs stores to stock just enough.

Approach

AI forecasts demand on Azure for more than 15 million store-item combinations, up to five weeks ahead. Dynamic Markdown raises discounts through the day on electronic shelf labels. The app also offers AI recipe features.

Results

250,000 kgFood waste avoided per year by Dynamic MarkdownVendor's case study[1]
>10%Expected reduction in total food wasteVendor's case study[1]

Takeaway

The 250,000 kilos figure is for Dynamic Markdown. The company expects the forecasting work to cut total food waste by more than 10%.

Categories

Innovation type
Process innovation
Evidence
Vendor's case study

Sources

  1. Albert Heijn customer story
    Microsoft29 Feb 2024Vendor publication

Source summaries

[1]Microsoft29 Feb 2024

Microsoft describes Albert Heijn's AI demand forecasting, markdown and recipe tools. It gives the 250,000 kilo saving and an expected waste cut.

Full details are in the original sources.

Added 25 Oct 2026 · Updated 25 Oct 2026
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