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United Arab EmiratesPublic sector2023 – ongoing

Dubai Electricity and Water Authority (DEWA)

Rammas virtual employee powered by generative AI

DEWA put ChatGPT behind its Rammas assistant in April 2023 and reported 95% customer satisfaction in the first half of 2024

WorkingCompany's own claim

Problem

DEWA's customer assistant, launched in 2017, answered a limited set of questions. The utility wanted answers that read the customer's question more closely and pointed to the right procedure.

Approach

In April 2023 DEWA made Rammas generative-AI powered with ChatGPT support. The assistant answers in Arabic and English, gives links to complete procedures and lets customers rate each answer. By mid-June 2026 DEWA said the assistant had handled more than 13 million inquiries since 2017, and in July 2026 it reported extending agentic AI to its website and apps.

Results

95%customer satisfaction in the first half of 2024, per DEWACompany's own claim[1]
9.6 million+inquiries handled since launch through mid-2024, per DEWACompany's own claim[1]
13 million+inquiries handled since 2017 through mid-June 2026, per DEWACompany's own claim[2]

Takeaway

DEWA added generative AI to its existing assistant, which answers questions and links customers to procedures. Its cumulative inquiry totals include inquiries handled before the April 2023 ChatGPT integration.

Categories

Business function
Customer service
Innovation type
Process innovation
Evidence
Company's own claim

Sources

  1. Rammas, DEWA's virtual employee supported by ChatGPT
    UAE Media Office6 Aug 2024Government publication
  2. DEWA deploys agentic AI across its digital platforms
    Dubai Eye 103.86 Jul 2026News article

Source summaries

[1]UAE Media Office6 Aug 2024

DEWA said Rammas launched in 2017 and became generative-AI powered with ChatGPT support in April 2023. It had handled over 9.6 million inquiries by mid-2024, with 95% customer satisfaction in the first half of the year. DEWA did not disclose cost or staffing effects.

[2]Dubai Eye 103.86 Jul 2026

WAM reported that DEWA rolled out agentic AI across its website, smart app, Smart Office employee app and internal dashboards. Rammas had handled more than 13 million inquiries by mid-June 2026.

Full details are in the original sources.

Added 25 Oct 2026 · Updated 25 Oct 2026
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