United StatesReal estate2018 – ongoingHost Hotels & Resorts
AI market forecasting for property investment
Host Hotels used over 3 million news articles in AI market forecasts to inform property investment decisions
Problem
Host needed to assess changing market conditions when deciding where to invest in its hotel portfolio.
Approach
Host began a predictive analytics collaboration with IBM Research in 2018. Its Enterprise Analytics team later used machine learning to extract market signals from news and structured data. The team's analysis informed property purchases and sales, as well as capital projects.
Results
Takeaway
The disclosed figures described the information processed. Host did not quantify an investment return attributable to the forecasts.
Categories
- Size
- Small business
- Industry
- Real estate
- Business function
- Strategy and organizationFinance, risk and legal
- Innovation type
- Process innovation
- AI technology
- Predictive analytics and ML
- Adoption
- Partner co-development
- Goal
- Quality and risk
- Evidence
- Company's own claim
Sources
Source summaries
Host described AI-supported market forecasts and their role in investment decisions. It disclosed the scale of the news and structured data used.
Host announced joint development of predictive models with IBM Research. The work combined natural language processing with machine learning.
Full details are in the original sources.
