TürkiyeLogistics and transport2024 – ongoing

Marti Technologies

Zoba AI fleet optimization for e-scooter and e-moped deployment

Marti said vehicles placed with Zoba's algorithms made 2.4x more daily rides in Q2 2024

WorkingCompany's own claimOfficial ↗

Problem

Marti runs shared e-scooters and e-mopeds in Turkish cities and has to decide where to place each vehicle each day.

Approach

Marti bought Zoba's intellectual property and software assets in February 2024. It used Zoba's algorithms to decide where to deploy vehicles and compared those vehicles with ones deployed without them.

Results

1.7xdaily rides per deployed vehicle for vehicles deployed using Zoba's algorithms versus those without, Q1 2024, per MartiCompany's own claim[1]

2.4xdaily rides per deployed vehicle for vehicles deployed using Zoba's algorithms versus those without, Q2 2024, per MartiCompany's own claim[1]

Takeaway

Marti said extra revenue from Zoba in the first six months had already repaid the purchase, but gave no dollar figure for the cost or the revenue.

Sources

Marti Announces 2024 First Half Results
Marti Technologies (via Silicon UK)30 Sep 2024Company publication

Source summaries

[1]Marti Technologies (via Silicon UK)30 Sep 2024

Marti's first-half 2024 results release, republished by Silicon UK. It says Marti acquired Zoba's software assets in February 2024 and reports daily rides per vehicle of 1.7x in Q1 and 2.4x in Q2 for vehicles deployed with Zoba's algorithms. It says the added revenue repaid the acquisition cost.

Full details are in the original sources.

Added 2 Nov 2026 · Updated 2 Nov 2026