McCain Foods
Satellite-based potato crop intelligence
McCain used satellite crop intelligence to assess heat-wave damage and expected potato supply
Problem
McCain needed to estimate potato supplies before harvest. Field scouting gave growers a limited view of crop conditions.
Approach
McCain worked with Resson on algorithms that interpreted satellite imagery of potato fields. Resson said outputs began feeding directly into McCain systems in 2021 and helped assess damage during the Pacific Northwest heat wave. McCain acquired the crop intelligence portfolio in June 2022.
Results
No published figures
Takeaway
Crop-condition estimates supported factory supply planning before potatoes reached the processing plant.
Categories
- Size
- Large enterprise
- Industry
- Food and restaurants
- Business function
- Logistics and supply chain
- Innovation type
- Process innovation
- AI technology
- Computer visionPredictive analytics and ML
- Adoption
- Partner co-development
- Goal
- Quality and risk
- Evidence
- Vendor case study
Sources
Source summaries
Resson's chief executive described operational integration in 2021 and use during a heat wave. McCain's technology chief described the partnership and acquisition.
McCain confirmed the June 2022 acquisition. It described AI and satellite imagery capabilities for studying crops and predicting yields.
Full details are in the original sources.