United KingdomAgriculture and food production2025 – ongoingMowi
AI pellet recognition for remote salmon feeding in Scotland
Mowi expanded AI-assisted feeding at Fort William; Gorsten recorded a 0.98 biological feed-conversion ratio
Problem
Salmon feeders needed to maintain consistent feeding while limiting wasted feed. Poor weather could prevent staff from feeding fish on site.
Approach
Mowi's Fort William remote operations centre trialled Akva Observe in May 2025. Its AI pellet recognition helped staff make feeding decisions. Following the trial, Mowi expanded the software across all sites in October 2025.
Results
Takeaway
The reported farm results combined remote feeding and AI assistance. Mowi did not isolate the software's contribution.
Categories
- Size
- Large enterprise
- Industry
- Agriculture and food production
- Business function
- Production and quality
- Innovation type
- Process innovation
- AI technology
- Computer vision
- Adoption
- Vendor solution
- Evidence
- Company's own claim
Sources
Source summaries
Mowi described the trial and rollout of AI-assisted pellet recognition. It reported improved growth and reduced feed waste alongside Gorsten's record feed-conversion ratio.
Full details are in the original sources.
