National Domestic Workers Alliance
Ask Aya, an AI guide that helps domestic workers negotiate pay
In a beta of 35 workers, 25% negotiated a raise after the National Domestic Workers Alliance built Ask Aya on Claude
Problem
The alliance represents about 400,000 members in a workforce of roughly 2.2 million nannies, house cleaners and home care workers. Most work alone and have to negotiate pay without help.
Approach
The alliance surveyed about 1,000 workers before building Ask Aya on Claude, using Claude for Nonprofits. The tool gives guidance in English or Spanish at any hour and routes questions across Claude Opus, Sonnet and Haiku. It avoids legal advice and sensitive immigration questions and refers those to attorneys, local affiliates or the alliance's worker experience team. Use is opt-in, and the alliance runs it under a zero-data-retention agreement with Anthropic. It launched in March 2026 and had about 2,200 users at the time of the story.
Results
Takeaway
Nearly half of the beta testers began skeptical of AI, and the alliance built the tool around opt-in use and human hand-offs for high-stakes questions.
Categories
- Size
- Small business
- Industry
- Public sector
- Business function
- Customer service
- Innovation type
- Product and service innovation
- AI technology
- Generative AIConversational and voice AI
- Adoption
- Off-the-shelf tool or platform
- Evidence
- Vendor case study
Sources
Source summaries
Anthropic's customer story describes Ask Aya, a Claude-based guidance tool the alliance built for domestic workers. It reports results from a beta of 35 workers: 93% applied the advice, 25% negotiated a raise and 61% felt more influence over pay. It says the tool launched in March 2026 and had about 2,200 users. The page carries no date; the Internet Archive first saved it on September 8, 2026.
Full details are in the original sources.