Assurant
AI-generated responses for contact-center representatives
Assurant said representatives used AI-generated responses unchanged 80% of the time
Problem
Assurant needed faster responses to customer inquiries while preserving appropriate handling of complicated claims.
Approach
Assurant trained its AI engine on existing use cases and human interactions, then tested responses against common inquiries. Contact-center representatives could accept the generated text or edit it for the customer's situation.
Results
Takeaway
Representatives retained control over the response. Assurant did not disclose the measurement period or comparison group for its satisfaction result.
Categories
- Size
- Large enterprise
- Industry
- Finance and insurance
- Business function
- Customer service
- Innovation type
- Process innovation
- AI technology
- Generative AI
- Adoption
- Built in-house
- Evidence
- Company's own claim
Sources
Source summaries
Assurant described response generation with representative review. It reported 80% unchanged acceptance and a 9-point increase in customer satisfaction scores.
Full details are in the original sources.