Korea Agro-Fisheries and Food Trade Corporation
AI flower-auction analysis for on-farm consulting
aT added AI auction-data analysis to flower-farm consulting as the program expanded to 12 farms
Problem
Flower growers faced rising costs and unpredictable weather. Decisions about varieties and shipment timing needed to reflect market demand.
Approach
aT combined AI analysis of auction data with cultivation advice from the Rural Development Administration. Advisors used prices and trading volumes to discuss variety selection and shipment timing. AI analysis joined an existing field-consulting program in 2026.
Results
Takeaway
AI analysis reached growers through specialist consultations. The larger consulting program did not establish a measured improvement in farm income.
Categories
- Industry
- Agriculture and food production
- Business function
- Customer service
- Innovation type
- Product and service innovation
- AI technology
- Predictive analytics and ML
- Adoption
- Built in-house
- Evidence
- Company's own claim
Sources
Source summaries
aT reported using AI auction-data analysis during on-farm consultations. The broader program expanded from 6 farms to 12 when AI analysis was added in 2026.
Full details are in the original sources.