← Cases
South KoreaConsumer goods2024 – ongoing

COSMAX

Smart AI colour matching for cosmetics formulation

COSMAX said AI raised the share of colour matching completed within 4 rounds from 52% to 78%

WorkingCompany's own claim

Problem

Manual colour matching required repeated formulation experiments. Cosmetics customers also wanted shorter development cycles.

Approach

COSMAX developed a smart colour-matching system that predicted a formulation's colour from colour data. The system supported early formulation choices and AI-based setting of initial pigment quantities during manufacturing.

Results

78%colour matching completed within 4 rounds after AI introduction, up from 52%, per COSMAXCompany's own claim[2]

Takeaway

Colour prediction moved part of formulation work ahead of physical trials.

Categories

Innovation type
Process innovation
Evidence
Company's own claim

Sources

  1. 코스맥스, R&D·생산 전 과정에 AI 도입 확대
    DealSite Economic TV2026News article

Source summaries

[1]Edaily2 Oct 2024

COSMAX said it was already using smart AI colour matching in research and production in October 2024. It also reported introducing an internal generative AI chatbot.

[2]DealSite Economic TV2026

COSMAX described predicting formulation colours and setting initial pigment quantities with AI. It said completion within 4 rounds increased from 52% to 78%.

Full details are in the original sources.

Added 1 Nov 2026 · Updated 1 Nov 2026
Open case page ↗