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IcelandFinance and insurance2019 – ongoing

Íslandsbanki

Fróði, an AI virtual agent for customer chat

Íslandsbanki's virtual agent Fróði handled half of all online chat within six months, boost.ai says

WorkingVendor case studyVendor ↗

Problem

Customer service staff answered many routine questions in online chat that did not need an account login. The bank wanted to automate part of this traffic.

Approach

The bank built Fróði on the boost.ai platform, which comes with more than 1,500 banking topics preloaded. A two-day proof-of-concept workshop started the work, and staff were trained on the platform in two days. Fróði handles self-service questions and passes users to a human agent in the same chat window when a request is out of scope.

Results

50%share of all online chat automated within six months, per boost.aiVendor case study[1]
97%share of conversations successfully resolved, per boost.aiVendor case study[1]
85-90%share of customer feedback that was positive, per boost.aiVendor case study[1]

Takeaway

Starting with questions that need no login gave the bot a clear scope. The bank's first expectation was up to 20% automation, according to the vendor.

Categories

Business function
Customer service
Innovation type
Process innovation
Evidence
Vendor case study

Sources

Source summaries

[1]boost.ai29 Feb 2024

Vendor case study on the Fróði virtual agent. It gives 50% of chat automated in six months, 97% of conversations resolved and 85-90% positive feedback. The date is the page's last-updated date, and the project began in 2019.

Full details are in the original sources.

Added 2 Nov 2026 · Updated 2 Nov 2026
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