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South KoreaFood and restaurants2026 – ongoing

Lotte Chilsung Beverage

AI agents for overseas buyer discovery

Lotte Chilsung reported cutting overseas-buyer research from at least 50 hours to about 3 hours

WorkingCompany's own claim

Problem

Sales staff manually researched foreign markets and regulations before finding prospective buyers. They then checked contact information and entered the findings into company templates.

Approach

Lotte Chilsung put generative AI agents into overseas-buyer discovery work. The agents researched markets, found potential buyers and checked information across sources before producing reports. Employees reviewed the results before using them in prospecting and sales.

Results

about 3 hoursabout 3 hours for market research and prospect discovery, down from at least 50 hours, according to Lotte ChilsungCompany's own claim[1]

Takeaway

The agents shortened research and preparation while staff retained final review. The reported time saving did not measure additional sales.

Categories

Business function
Marketing and sales
Innovation type
Process innovation
Evidence
Company's own claim

Sources

Source summaries

[1]Mega Economy28 Aug 2026

Lotte Chilsung reported reducing research and prospect-discovery work from at least 50 hours to about 3 hours using AI agents. Employees reviewed the compiled information before contacting buyers or negotiating terms.

Full details are in the original sources.

Added 1 Nov 2026 · Updated 1 Nov 2026
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