McCormick & Company
IBM Research AI for Product Composition in flavor development
McCormick reported up to 3 times faster flavor innovation using IBM's AI
Problem
Flavor developers needed to explore combinations using past formulations and consumer taste data.
Approach
McCormick collaborated with IBM Research on AI for Product Composition. Developers used machine learning with proprietary sensory and formulation data to create the ONE seasoning platform. Its retail launch and broader global rollout were still planned when the collaboration was announced.
Results
Takeaway
AI had already contributed to product formulation before the planned retail launch; the reported result concerned development speed.
Categories
- Size
- Large enterprise
- Industry
- Agriculture and food production
- Business function
- IT and R&D
- Innovation type
- Process innovationProduct and service innovation
- AI technology
- Predictive analytics and ML
- Adoption
- Partner co-development
- Evidence
- Company's own claim
Sources
Source summaries
McCormick reported that developers had used IBM's AI to create ONE seasoning formulas. It claimed up to 3 times faster flavor innovation, while describing retail introduction and global expansion as future steps.
Full details are in the original sources.