United StatesRetail and e-commerce2024 – ongoing

The ODP Corporation

Personal Assistant and HR, sales and retail chatbots on Azure AI Foundry

ODP builds internal AI assistants in six weeks and reports $800,000 in new annual business

WorkingVendor's case studyVendor ↗

Problem

The Office Depot parent faced thin margins, rising costs and strong competition. It saw generative AI as a way to protect market share.

Approach

The team launched a base Personal Assistant in six weeks, then added chatbots for HR, sales and retail staff. The tools use Azure OpenAI, AI Search and Document Intelligence, and the platform later moved to Azure Kubernetes Service.

Results

$800,000net new annual business reported from the sales assistantVendor's case study[1]

16,000+associates supported by the chatbotsVendor's case study[1]

20%more sales opportunities each quarterVendor's case study[1]

Takeaway

ODP built a basic assistant in six weeks, then added tools for specific departments. Microsoft reports that the sales assistant brought in $800,000 in new annual business.

Sources

The ODP Corporation customer story
Microsoft15 May 2025Vendor publication

Source summaries

[1]Microsoft15 May 2025

Microsoft describes ODP's Azure AI assistants and chatbots for HR, sales and stores. It gives usage and sales figures.

Full details are in the original sources.

Added 25 Oct 2026 · Updated 25 Oct 2026