Pandora
CharmFind product image search for store associates
Pandora's CharmFind cut product lookup time by 66%, KWI reported
Problem
Store associates searched reference books or product-code lists to identify jewelry without barcodes. These lookups interrupted conversations with customers.
Approach
Pandora worked with KWI and Emmet Software to introduce image recognition within its retail platform. Associates photographed an item to find its product match for checkout.
Results
Takeaway
The reported savings concerned product identification and adding items to a cart. They did not establish an increase in sales.
Categories
- Size
- Large enterprise
- Industry
- Retail and e-commerce
- Business function
- Marketing and sales
- Innovation type
- Process innovation
- AI technology
- Computer vision
- Adoption
- Partner co-development
- Evidence
- Vendor case study
Sources
Source summaries
KWI described CharmFind's use in Pandora stores. It reported 66% shorter lookups and an average saving of 30 seconds per item added to a cart.
Full details are in the original sources.