TürkiyeTechnology and telecom2022 – ongoing

Türk Telekom

TiTi AI virtual assistant for customer requests

Türk Telekom said its TiTi assistant successfully handled 93% of incoming requests in 2023

WorkingCompany's own claim

Problem

Türk Telekom's website draws more than 9 million visits a month. Customers asked about bills, faults and tariffs, and needed quick answers at any hour.

Approach

Türk Telekom launched the AI-based virtual assistant TiTi on its website in November 2022. It covers about 400 topics, including past and current bills, balance usage and fault inquiries. It also sells tariffs and packages that fit a customer's needs. It runs around the clock.

Results

93%share of incoming requests TiTi successfully handled in 2023, as stated by Türk Telekom (the measure of success is not defined)Company's own claim[1]

4.5 out of 5TiTi score in customer satisfaction surveys, per Türk TelekomCompany's own claim[1]

Takeaway

The company reports a handling rate and a satisfaction score but does not say how it defines a successfully handled request. User numbers alone say little about results.

Sources

Türk Telekom'un yapay zekâ tabanlı akıllı asistanı TiTi, 2023 yılında 4 milyondan fazla kullanıcıyla sohbet gerçekleştirdi
Foreks12 Mar 2024News article

Source summaries

[1]Foreks12 Mar 2024

The news item repeats Türk Telekom's figures for TiTi in 2023: more than 4 million users chatted with it, 93% of requests were handled successfully and satisfaction surveys gave 4.5 out of 5. It lists the assistant's functions and says it launched in November 2022.

Full details are in the original sources.

Added 2 Nov 2026 · Updated 2 Nov 2026