ChinaFinance and insurance2024 – ongoingChina Construction Bank
Bangde ChatBot assistant for retail relationship managers
China Construction Bank's Bangde assistant recorded 34.63 million interactions in 2024
Problem
Retail relationship managers needed access to product information and customer-service tools while preparing sales and configuring products.
Approach
China Construction Bank used a ChatBot interface combining large and small AI models. Employees could request knowledge and product tools through natural language. The Bangde assistant supported product configuration and marketing service for retail relationship managers.
Results
Takeaway
The disclosed figures establish employee reach and interaction volume. They do not quantify time saved or additional sales.
Categories
- Size
- Large enterprise
- Industry
- Finance and insurance
- Business function
- Marketing and salesInternal work and knowledge management
- Innovation type
- Process innovation
- AI technology
- Generative AIConversational and voice AI
- Adoption
- Built in-house
- Evidence
- Company's own claim
Sources
Source summaries
The research bulletin described China Construction Bank's combination of large and small models in employee assistance. It repeated 2024 usage of 34.63 million interactions serving 30,000 retail relationship managers.
Full details are in the original sources.