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South KoreaConsumer goods2024 – ongoing

Cuckoo Homesys

AI callbot for customer support and outbound follow-up

LG Uplus reported a 75% drop in repeat calls across Cuckoo's callbot pilot

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Problem

Customers called Cuckoo for repair requests and repair-center information. Repeat calls added to the service workload.

Approach

LG Uplus supplied its on-premises AI callbot to Cuckoo Electronics and Cuckoo Homesys. The voice service handled repair inquiries and contacted online purchasers about subsequent order steps. LG Uplus also replaced the underlying call-center infrastructure. It reported results from about a month of pilot operation.

Results

75%reduction in repeat calls across the Cuckoo pilot, per LG Uplus; no Homesys-only result disclosedVendor case study[1]

Takeaway

The callbot covered specific service requests and outbound follow-up. The reported reduction covered the Cuckoo deployment and was not separately attributed to Homesys.

Categories

Business function
Customer service
Innovation type
Process innovation
Evidence
Vendor case study

Sources

Source summaries

[1]LG Uplus12 Mar 2024

LG Uplus named both Cuckoo Electronics and Cuckoo Homesys as callbot customers. It reported a 75% reduction in repeat calls during the Cuckoo pilot without separating results by company.

Full details are in the original sources.

Added 1 Nov 2026 · Updated 1 Nov 2026
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