Maspex
Culinary AI assistant on Uwielbiam.pl
Maspex launched a cooking assistant after 6 months of development
Problem
Maspex wanted visitors to its cooking platform to receive contextual recipe suggestions and ingredient substitutions.
Approach
Maspex and MakoLab launched the assistant in June 2024 after 6 months of development. It combined Claude with LangChain and Amazon Bedrock and accessed the platform's recipe database. Users could ask cooking questions and adapt recipes to their preferences.
Results
No published figures
Takeaway
The assistant made an existing recipe collection accessible through conversation. MakoLab did not quantify changes in engagement or sales.
Categories
- Size
- Large enterprise
- Industry
- Food and restaurants
- Business function
- Customer serviceMarketing and sales
- Innovation type
- Product and service innovation
- AI technology
- Generative AIConversational and voice AI
- Adoption
- Partner co-development
- Evidence
- Vendor case study
Sources
Source summaries
MakoLab described the assistant's technology and access to Maspex's recipes. It reported a June 2024 launch after 6 months of development, without numerical engagement results.
Full details are in the original sources.