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United StatesFood and restaurants2026 – ongoing

Fogo de Chão

Selma voice agent for U.S. restaurant calls

Fogo de Chão's Selma answered 100% of U.S. guest calls, PolyAI reported

WorkingVendor case studyVendor ↗

Problem

High call volumes and after-hours inquiries caused restaurants to miss guest calls.

Approach

Fogo de Chão deployed PolyAI's Selma voice agent across its U.S. restaurants. Selma answered questions, booked tables through OpenTable and enrolled callers in Fogo Rewards. It routed calls requiring human assistance to staff.

Results

100%of U.S. guest calls answered, per PolyAIVendor case study[1]
88%booking completion rate, per PolyAIVendor case study[1]
40%of guests discussing Fogo Rewards with Selma who opted in, per PolyAIVendor case study[1]

Takeaway

Selma completed reservations through the booking system. The loyalty conversion figure applied to guests who discussed the program with the agent.

Categories

Business function
Customer service
Innovation type
Process innovation
Evidence
Vendor case study

Sources

  1. Fogo de Chão selects PolyAI to bring hospitality to every call
    PolyAI via PR Newswire4 Feb 2026Vendor publication

Source summaries

[1]PolyAI via PR Newswire4 Feb 2026

PolyAI announced Selma's deployment across Fogo de Chão's U.S. restaurants. It reported complete call coverage and gave booking and loyalty conversion rates.

Full details are in the original sources.

Added 1 Nov 2026 · Updated 1 Nov 2026
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