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ItalyTechnology and telecom2024 – ongoing

Vodafone Group

SuperAgent knowledge search for customer care staff in Italy

Vodafone's Italian pilot reported calls at least one minute shorter with TOBi and SuperAgent

WorkingVendor case studyVendor ↗

Problem

Vodafone agents searched lengthy technical documents while handling complex customer questions. Manual searches interrupted conversations.

Approach

Vodafone piloted SuperAgent alongside an upgraded TOBi in Corso, Italy. Using Azure OpenAI and Azure AI Search, SuperAgent retrieved knowledge-base information for human agents.

Results

at least one minuteaverage call-time reduction reported for the combined TOBi and SuperAgent pilotVendor case study[1]

Takeaway

The call-time result covered the combined pilot. Microsoft did not isolate SuperAgent's contribution.

Categories

Innovation type
Process innovation
Evidence
Vendor case study

Sources

Source summaries

[1]Microsoft5 Feb 2025

Microsoft described Vodafone's Italian pilot of customer and agent assistants. It reported average customer calls at least one minute shorter.

Full details are in the original sources.

Added 1 Nov 2026 · Updated 1 Nov 2026
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