← Cases
United StatesRetail and e-commerce2024 – ongoing

Burlington Stores

Allison conversational recruiting assistant

Burlington cut interview volume by 50% after introducing its AI recruiting assistant, Paradox reported

WorkingVendor case studyVendor ↗

Problem

Burlington's expanding store network had different hiring needs, but its interview process followed a uniform approach. Scheduling created additional work for recruiting teams.

Approach

Burlington deployed Paradox's conversational recruiting assistant, Allison, in May 2024. The assistant supported candidate screening and interview scheduling. Burlington launched across the organization together, with local HR involvement and intensive support after launch.

Results

50%year-over-year reduction in interview volume, reported by ParadoxVendor case study[1]

Takeaway

Burlington reported maintaining staffing levels with fewer interviews. Its rollout also required continued training as managers changed roles.

Categories

Business function
Human resources
Innovation type
Process innovation
Evidence
Vendor case study

Sources

  1. The road to 2,000 stores.
    Paradox3 Jun 2025Vendor publication

Source summaries

[1]Paradox3 Jun 2025

Burlington's recruiting and HR systems leaders described Allison's first year in operation. Paradox reported that interview volume fell by 50% while the retailer maintained staffing levels.

Full details are in the original sources.

Added 1 Nov 2026 · Updated 1 Nov 2026
Open case page ↗