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Campari Group

Microsoft 365 Copilot for employee work

Campari's early Copilot users reported saving 2 hours a week, Microsoft said

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Problem

Campari wanted employees across countries and departments to spend less time on repetitive administrative work.

Approach

Campari introduced Microsoft 365 Copilot for drafting and meeting preparation. It used Viva to collect user feedback and support communication and learning. An employee community shared ways to use Copilot.

Results

2 hoursweekly time savings reported by early Copilot users, per MicrosoftVendor case study[1]
81%early Copilot users reporting higher productivity, per MicrosoftVendor case study[1]

Takeaway

The reported savings came from early users' own assessments. They did not establish a measured reduction in companywide working hours.

Categories

Innovation type
Process innovation
AI technology
Generative AI
Evidence
Vendor case study

Sources

Source summaries

[1]Microsoft19 Nov 2024

Microsoft described Campari's employee use of Copilot and its supporting Viva tools. Early users reported 2 hours saved weekly, and 81% reported higher productivity.

Full details are in the original sources.

Added 1 Nov 2026 · Updated 1 Nov 2026
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