Gas Networks Ireland
Private GPT-4 classification of commercial customers
Gas Networks Ireland reported classifying 30,000 business customers in four weeks
Problem
Missing and incorrect customer classifications limited sector reporting and targeted customer engagement.
Approach
Its data team and a partner combined business records with internet searches in a private ChatGPT-4 instance. Prompts produced a classification profile for each customer. The classifications entered the data warehouse and reporting systems, and customer teams used them for biomethane discussions.
Results
Takeaway
The results became operational customer data. Gas Networks Ireland did not explain how it validated the reported accuracy.
Categories
- Industry
- Energy and utilities
- Business function
- Internal work and knowledge managementMarketing and sales
- Innovation type
- Process innovation
- AI technology
- Generative AI
- Adoption
- Partner co-development
- Evidence
- Company's own claim
Sources
Source summaries
Gas Networks Ireland sponsored this account of its customer-classification project. Its data leader reported completing 30,000 classifications in four weeks at 99+% accuracy and integrating them into reporting and customer engagement.
Full details are in the original sources.