Jubilant FoodWorks
GenAI customer assistant on the Domino's India app
Jubilant FoodWorks added a GenAI chatbot to the Domino's app that handles complaints and issues coupons
Problem
Domino's India saw its delivery growth slow in Q4FY26 as aggregators grew faster. Customer complaints on delivery needed handling inside its own app.
Approach
Jubilant launched a generative AI chatbot on the Domino's app as a virtual customer assistant. It handles complaints and can issue coupons without a human. The investor deck showed it offering a Rs 150 coupon as a service gesture. The company also listed Location AI for store site selection and delivery routing.
Results
No published figures
Takeaway
The company gave the chatbot authority to compensate customers directly. It has not reported results for it.
Categories
- Size
- Large enterprise
- Industry
- Food and restaurants
- Business function
- Customer service
- Innovation type
- Process innovation
- AI technology
- Generative AIConversational and voice AI
- Adoption
- Built in-house
- Evidence
- Company's own claim
Sources
Source summaries
MediaNama covered the Q4FY26 call of 20 May 2026. It reports the GenAI chatbot on the Domino's app, which handles complaints and issues coupons, and the Location AI tool for site selection and delivery routing. No outcome figures are given for either.
Full details are in the original sources.