South KoreaMedia and entertainment2023 – ongoingKrafton
Microsoft 365 Copilot for employee collaboration and translation
Krafton said 60% of Copilot users reported saving at least 10 minutes a day
Problem
Krafton's overseas development teams faced language barriers and differences in working hours. Adding more software also risked increasing employees' workload.
Approach
Krafton adopted Microsoft 365 Copilot through early access around a year before September 2024. It chose a tool that worked with its existing Microsoft 365 applications. Employees used translation and connected collaboration tools in their work.
Results
Takeaway
Compatibility with existing applications shaped the choice. The reported gains came from employee responses after about a year of use.
Categories
- Size
- Large enterprise
- Industry
- Media and entertainment
- Business function
- Internal work and knowledge management
- Innovation type
- Process innovation
- AI technology
- Generative AI
- Adoption
- Off-the-shelf tool or platform
- Evidence
- Company's own claim
Sources
Source summaries
Krafton's AI strategy manager described its early-access Copilot deployment. He reported that 60% of users saved at least 10 minutes daily and 94% reported better work quality.
Full details are in the original sources.
