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United KingdomHealthcare and life sciences2023 – ongoing

Mid and South Essex NHS Foundation Trust

Appointment prediction linked to personalised patient messages

Mid and South Essex reported almost a third fewer missed appointments during an AI pilot

WorkingCompany's own claim

Problem

Missed outpatient appointments left clinical capacity unused while patients waited for care. The trust needed to identify likely absences and help patients rearrange bookings.

Approach

The trust piloted Deep Medical's prediction software with Healthcare Communications' Webex Connect platform from March to September 2023. Predictions informed personalised reminders and alternative bookings. The integrated service rolled out across the trust on 30 July 2024.

Results

almost a thirdreduction in missed appointments during the 2023 pilot, reported by the trustCompany's own claim[1]

Takeaway

The prediction model was linked to messages that let patients change appointments. The reported reduction covered the pilot rather than the subsequent trust-wide deployment.

Categories

Innovation type
Process innovation
Evidence
Company's own claim

Sources

  1. Mid and South Essex deploys AI communications solution
    Digital Health9 Aug 2024News article

Source summaries

[1]Digital Health9 Aug 2024

Digital Health reported the trust-wide deployment following a 2023 pilot. It described the prediction and messaging workflow and reported almost a third fewer missed appointments during the pilot.

Full details are in the original sources.

Added 1 Nov 2026 · Updated 1 Nov 2026
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